About Leading Real Change
Real progress happens on the ground.
You already have the goals, the targets, the strategy. But real-world results are harder to come by when reluctant decision makers, local systems, and complex dynamics slow you down.
You're working harder than ever. Progress isn't keeping up.
You've reached the part where real change gets hard.
That's where we come in.
Dr. Jacqueline Kerr is one of the top 1% most cited behavioral scientists worldwide.
Over the past 20+ years, she's helped governments, communities, and companies design, implement, and scale interventions that work in the real world.
She's the author of The ABC of Behavior Change, a TEDx speaker, and a Harvard Business Review contributor. She listens deeply to frontline workers, community leaders, and the people often overlooked in top-down strategies who are key to successful implementation.
Her expertise? Turning sustainability intentions into measurable action.
MEET DR. JACQUELINE KERR
The Founder
WHO WE WORK WITH
Sustainability teams ready to move faster
For Organizations:
• CSOs & Heads of Sustainability trying to prove ROI fast, build business-wide buy-in, and lead with clarity under mounting pressure.
• Scope 3 and supply chain teams working to surface actionable solutions from within the value chain and scale them without adding new burdens.
• Strategy-to-action leaders ready to move from static reports to real-world demonstrations that give teams confidence and credibility.
• Sustainability Managers & Leads with responsibility but limited authority, navigating high expectations.
For Individuals
From Behavior Science to Systems Change
JACQUELINE’S STORY
“I came to the US over 20 years ago to lead a sustainable and healthy cities research network. We figured out what to do, but that data just led to plans. Action never followed.
So I developed leadership programs to drive change on the ground.
When I saw Scope 3 challenges, I realized I could help companies struggling with the same upstream and downstream problems we had faced in cities.
The same barriers showed up everywhere: scattered progress, unclear ownership, resistance from people who should be allies, and strategies that die in implementation.
I've spent two decades studying how change actually happens in complex systems. How it works in the real world, with real constraints, and real people who have competing priorities.”
That's what Leading Real Change is built on: behavioral science, implementation science, and systems change strategies that work when you don't have direct control.
HOW WE WORK
Our Approach: Amplify, Influence, Multiply, Scale
We help you identify what's working, remove what's blocking it, and turn isolated wins into repeatable results across your organization and supply chain.
We work alongside you as:
when you need strategic guidance
Thought partners
Co-facilitators
when you need to reset engagement
Action leaders
when you need hands-on support
Grounded in Evidence
OUR FOUNDATION
We help you identify what's working, remove what's blocking it, and turn isolated wins into repeatable results across your organization and supply chain.
We work alongside you with:
Behavioral Science
So your strategies drive real action.
Implementation Science
So what works in theory also works in the field.
Systems Change
So change spreads through peer learning across teams and suppliers.
What Drives our Work
OUR VALUES
Empowerment
The most effective change comes from within. We equip sustainability teams and frontline leaders with science-backed tools to drive action from the ground up. Our programs build capacity so solutions can scale with confidence, ownership, and credibility.
Accountability
We measure and deliver results. Every engagement starts with clear goals and practical logic models. We help teams use the right data to guide decisions, track progress, and demonstrate impact, without adding reporting burden.
Continuous Learning
Sustainability is always in motion. We build continuous learning into every phase of our work. We partner with you to refine what works, adapt what doesn't, and document lessons others can use - ensuring progress continues long after the initial work is done.
Inclusive and Safe
Change only sticks when people feel seen, heard, and safe to participate. We design programs that address real barriers and foster trust in diverse, cross-functional teams. Our workshops and peer networks are built for open dialogue and mutual respect.
Evidence Based, Deeply Practical
WHAT MAKES US DIFFERENT
Most consultants disappear after the deck. We work with you through the messy middle where things actually get stuck.
We focus on implementation
Dashboards don't cut carbon. People changing processes do. We make the humans visible in the work.
We work at the human level
You learn the facilitation skills, influence strategies, and problem-solving frameworks so you can replicate without us.
We transfer capability
We surface what's already working, even when it's hidden. Then we help you replicate it.
We start from strengths
Ready to Work Together
Whether you need organizational services or individual coaching, we can help you turn scattered progress into systematic results.
Explore Services (For Organizations)
Explore Coaching (For Individuals)
Newsletter
Weekly insights on moving stuck initiatives, building coalitions across functions, and crating proof leadership can’t ignore.