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The Employee Activation System

Build the readiness your sustainability strategy requires

Your sustainability targets are set. The board is watching. And the gap between what you promised and what is actually happening inside your organization keeps widening.

You need people to drive sustainability decisions. To change vendor criteria. To push for sustainable materials. To adopt new workflows.

They're not ready to drive the decisions your strategy needs. They see sustainability as your responsibility, not theirs.

Small behavior changes build that readiness.
They develop the agency, skills, and confidence your bigger initiatives require.

This resource gives you the system to make that happen.

What you will get:

• A comprehensive behavior list (rated by ease and impact) covering waste, food, energy, transport, purchasing, and water

• A 7-step behavior change plan backed by implementation science that converts intention into action

• A facilitator script you can use to launch with your team

What you’ll build:

Employees who own sustainability in their roles. Who champion supplier negotiations. Who push for sustainable procurement. Who close the gap between your targets and what is actually happening.

Written by Dr. Jacqueline Kerr

Jacqueline is one of the top 1% most cited behavioral scientists in the world. With a TEDx talk, 200+ scientific publications, and deep experience in implementation science, she helps companies move from stuck strategies to scalable, system-wide change.